The cherry blossoms, or Sakura, symbolize the transience and beauty of life in Japan. In 2025, the blooming season in Kyoto has begun earlier than usual, offering travelers a unique opportunity to experience this natural spectacle in a special atmosphere. An ideal sanctuary during this time is Genji Kyoto, a boutique hotel that harmoniously blends tradition and modern comfort.
Japanese Aesthetics
Located in a tranquil riverside neighborhood at the heart of Kyoto, GENJI Kyoto is a contemporary interpretation of Machiya townhouses, marrying traditional concepts with modern amenities. Inspired by the Japanese masterpiece Tale of Genji, the story of which took place in the vicinity, the hotel’s designers took motifs from the novel to create a wabi sabi world of beauty and harmony.
After over a decade of travel, study and creative collaboration with Japan, Norm Architects’ shares their uniquely Scandinavian view of Japanese aesthetics.