Perfection is fleeting, so we need to see the beauty in the imperfect – that’s how the Japanese live with their philosophy of wabi-sabi, according to which all things are charming, even those with flaws. But it hasn’t been possible to carry this idea over to people, because in the land of the rising sun, it’s still business as usual: pressure, perfectionism, success …

OLIVIA LEE is a multidisciplinary studio grounded by an industrial design approach. The practice pivots from product to spatial design, research insights to ideation with the goal of creating unique experiences. The studio focuses on uncovering new rituals and behaviours, navigating the tension between tradition and the future, and bringing brands into unexplored territories through design and narrative…