What is the right way to live? Everyone wants to be a King – balanced, calm and relaxed. But is that possible? The world is full of mice that gnaw at roots and toads that block the water to fountains. Our society is based on performance, so anyone that doesn’t work has no value. On top of that, there’s the irritating temptation of the world of commodities. But you don’t have to own everything in order to be considered successful or happy. If a fairy godmother were to appear and offer to grant three wishes, very few people would be able to decide which ones. Then there’s the constant angst-inducing news reports: coronavirus, war, climate change. Life is not easy. How much energy is expended just to find the best energy provider alone?

LARS NYSØM, the design label for everyday essentials, launches an extensive brand campaign with which the brand repositions itself visually. In cooperation with the agency Heroes & Heroines, photographer Patrick Langwallner and videographer David Wedenig and under the creative direction of Lisa Koestl, a high-quality series of images was created that underlines the image of the brand and conveys it succinctly to future partners and customers. The campaign shoot took place in the showrooms of the Vienna Formdepot and was accompanied by stylist Barbara Zach and hair & makeup artist Karla Goldoni…

During his keynote address at the Thailand Tourism Forum 2020 in Bangkok on 20 January, Bill Bensley launched his open-source “Sensible Sustainability Solutions” white paper for the global Hotel Industry, incorporating over three decades of experience from designing over 200 hotels around the world and in celebration of 30 years since he created BENSLEY.