Lapland, which stretches across the northern regions of Sweden, is a land of unspoilt nature, snow-covered expanses and magical northern lights. This region, which covers a large part of the Arctic Circle, offers visitors unique experiences in one of the most remote and beautiful landscapes in Europe. An outstanding example of innovative tourism in this region is the Treehotel, which impresses with its unusual tree houses and sustainable philosophy.

ALO Yoga is a brand that specialises in yoga clothing and equipment with a focus on style, functionality and sustainability. Since its founding, ALO Yoga has established itself as a leader in yoga fashion, inspiring both yoga enthusiasts and fashionistas worldwide. With a philosophy that combines fashion with a consious lifestyle, ALO Yoga is setting new standards in the industry.

Junya Watanabe, a name synonymous with innovation and avant-garde design in the fashion industry, is one of Japan’s most influential fashion designers. Born in Fukushima, Japan in 1961, Watanabe began his career at Comme des Garçons in 1984 after graduating from the prestigious Bunka Fashion College in Tokyo. Under the patronage of the legendary Rei Kawakubo, he developed his own unmistakable style and founded his own label under the Comme des Garçons brand in 1992.

Orlebar Brown was founded in 2007 by Adam Brown and has quickly made a name for itself by ushering in a new era in men’s swimwear. The British label is known for its tailored swim shorts, which can be worn both on the beach and in the city. The “Tailored Swim Shorts” are characterised by high-quality materials, precise workmanship and elegant details such as adjustable side fastenings.

The OLM Nature Escape is definitely a building with a recognisable character. How did it come about to plan a round building, what challenges are associated with the 360° angle and why is the shape also a symbol of sustainability? We spoke to architect Andreas Gruber about his first hospitality project, which has been thoroughly thought through!

The circle closes at OLM, the round Eco Aparthotel in the South Tyrolean Taufer Valley. It all began with a millstone – now guests can expect a refined “Olm” character in harmony with nature. Harmonious architecture, a forward-looking catering concept and a hotel that is energy self-sufficient and certified for its sustainability characterise the OLM. Everything runs smoothly here: